L'Oreal TikTok
Beauty product social launch. Glossy lips, shiny eyes and millions of likes.
Credits
Role: Lead Creative
Agency: Monks
Client: L'Oreal
They say mastery takes 10,000 hours; I spent mine perfecting the art of beauty before bringing that expertise to the industry. years of buying foundations and lipsticks finally paid off when when I spent over two years leading the launch of various L’Oréal products on TikTok.
L’Oréal Italy | MyBrowsMyRules
End-to-end Influencer Campaign Management.
- Result: ✨ ❤️ 2M Tik Tok views
L’Oréal UK New | WonderWater
End-to-end Influencer Campaign Management.
- Result: ✨ ❤️ 3.8B Tik Tok views. driving massive brand awareness and cultural relevance for the UK launch.
L’Oréal | FreshWearChallenge | UK New Product Launch
Influencer Campaign Strategy & Content Production.
- Result: ✨❤️ 2.5B TikTok views
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