
Agency: Lean Mean Fighting Machine
Client: Unilever
The Problem?
How do you follow a digital recipe when your hands are covered in flour or oil? Following online videos in the kitchen is a constant battle against messy screens and sticky buttons.
Opportunity:
Instead of engaging with the food community with the usual food content we wanted to offer practical solutions.
Solution:
We developed Handy, a web app that uses gesture-control technology to turn any webcam into a touch-free remote.
The Result:
A viral utility that turned the kitchen into a hands-free, high-tech sanctuary.





